Close CRM Pricing and Review for Small Teams (2026)
· Ask Quokka · 14 min read

Quokka is free now. Normally $49/month for your whole team. The current promotion includes unlimited users and no trial expiry. Older Quokka prices in this article reflect its publication date. See the free offer.
On this page
Close CRM pricing starts at $9 per user per month on annual billing for Solo, which is limited to one user. A US sales team needs Essentials or higher: Essentials is $35 per user per month billed annually, or $49 billed monthly. Ten Essentials users cost $4,200 a year before calling, SMS and other extras.
This guide is for founders and managers evaluating Close for 5 to 20 people. The key difference between a seat price and the complete bill matters when protecting your sales budget. Below are the plans, yearly totals, usage charges and the work included. Ask Quokka costs $49 a month for the whole workspace, with all features and unlimited users.
Close CRM pricing plans
Ask Quokka is our product. It's built for B2B teams selling through Gmail and Google Workspace, with a pipeline that fills itself in from connected email and calendar activity. Close combines a sales CRM with built-in calling, email, SMS and plan-dependent automation tools.
| Product and plan | Annual-plan rate | Monthly billing rate | Main fit |
|---|---|---|---|
| Ask Quokka, Our pick | No annual commitment required | $49 per workspace/month | Gmail sales teams, unlimited users |
| Close Solo | $9 per user/month | $19 per user/month | One operator, up to 10,000 leads |
| Close Essentials | $35 per user/month | $49 per user/month | Teams using email, calling and SMS |
| Close Growth | $99 per user/month | $109 per user/month | Workflows, bulk email and a power dialer |
| Close Scale | $139 per user/month | $149 per user/month | Predictive dialing and advanced controls |
Get started free. Free for everyone during the current promotion. Normally $49/month for your whole team. No card, subscription or trial expiry.
Prices checked on October 13, 2026, on Close's official pricing page. Figures are USD before taxes and optional extras. Annual-plan rates are monthly equivalents of an annual subscription, not the amounts for month-to-month billing.
Solo isn't a shortcut to a cheap five-seat account. Its one-user limit makes it unsuitable for the 5, 10 and 20 user teams compared below. Essentials is the first relevant team tier for this budget.
Close CRM cost combines a per-user subscription with optional services and usage. Its paid plans suit small businesses and mid sized sales teams that regularly use phone and email. The sales focused CRM includes sales focused features for lead management, task management and communication in the same workspace.
The Solo plan: a CRM for one operator
Solo includes core CRM work with built-in communication tools. The price page limits it to one user and 10,000 leads, and excludes workflows. That makes it an option for a founder working alone rather than a shared sales team.
Compare the user limit before comparing its price with team subscriptions. Five people can't use five seats in a one-user plan. When your requirement is team visibility and collaboration, use the Essentials plan as the starting point.
Essentials: the first team plan
Essentials includes unlimited contacts and leads, team collaboration features, built-in forms, email, calling and SMS. A centralized inbox and task list bring communication and next actions into the sales workspace. These are useful for a team working across several channels each day.
Close's comparison grid also includes two-way email sync, reusable email templates, historical email import and email-open tracking at this tier. Its follow-up reminders help reps return to an active lead. Those tools can be useful even when a team doesn't run large outbound campaigns.
Workflows and bulk email aren't included in Essentials. Don't build an automated follow-up sequence into your buying plan and then budget only for this tier. Compare the workflow automation you need with Growth's capabilities.
The Growth plan: configured workflows and outbound tools
Growth adds automated workflows, bulk email, custom activities and a power dialer. It also supports using Chloe, Close's AI sales agent, in workflows. This is the relevant tier when your sales processes rely on repeatable, configured outreach rather than individual follow-up reminders.
A power dialer helps work through a calling list. It solves a different problem from merely having built-in calling available. Include Growth's seat cost when that dialing workflow is part of your team's requirement.
The buying question is whether those automation features cover regular work. Define which events start a workflow and what should happen next. Test the result against real lead records before moving the team to a higher recurring rate.
The Scale plan: control and advanced dialing
Scale adds role-based access and permissions, lead visibility rules, a predictive dialer and live call coaching. Its pricing page also lists unlimited call-recording retention. These features suit sales operations that need more control over access and high-volume calling.
Call coaching and record permissions are specific capabilities, not a reason every growing team needs Scale. A manager should identify the access or coaching requirement first. Then compare that requirement with the higher subscription bill.
Close's published plan names are Solo, Essentials, Growth and Scale. Some older help material refers to Startup, Professional or Enterprise. Use the current pricing page and the relevant documentation rather than assuming an older plan label is the subscription you would buy today.
What 5, 10 and 20 users cost per year
The annual-plan calculation is the per-user monthly rate multiplied by paid users, multiplied by 12. Ask Quokka's $588 is twelve monthly workspace payments. These are base subscription totals, before communication usage and other extras.
| Product and plan | 5 users/year | 10 users/year | 20 users/year |
|---|---|---|---|
| Ask Quokka, Our pick | $588 | $588 | $588 |
| Close Essentials | $2,100 | $4,200 | $8,400 |
| Close Growth | $5,940 | $11,880 | $23,760 |
| Close Scale | $8,340 | $16,680 | $33,360 |
At ten users, moving from Essentials to Growth adds $7,680 to the annual base subscription. That buys a different set of sales automation and outbound capabilities. Decide whether your team needs those capabilities before using the lower plan's price in the budget.
Going from ten to twenty users doubles these per-user subscription totals. Usage doesn't necessarily double at the same rate. Calling minutes, SMS volume and AI actions depend on how people use the system.
Monthly billing versus an annual commitment
Close offers monthly and annual plans. Monthly subscriptions can be upgraded, downgraded or canceled at any time, according to the pricing FAQ. For annual plans, downgrades and cancellations take effect at the end of the billing term.
Essentials costs $49 per user per month billed monthly versus $35 on annual billing. The annual rate is a calculated 28.6% lower. For ten users, twelve monthly Essentials payments total $5,880, compared with a $4,200 annual-plan subscription.
Compare the payment schedule as well as the yearly total. Annual billing can reduce subscription spending while increasing the commitment. Keep renewal and cancellation terms beside the price in your purchasing notes.
Full access and occasional reviewers
Define who needs a paid seat before multiplying the rate. Reps, managers and operations staff may all need access to pipeline data. Count the accounts your plan requires rather than only the people making calls.
Ask Quokka includes unlimited users at one workspace price. Managers can see deals and results by owner without adding a per-user fee. That makes the access calculation simpler for its intended 5 to 20 person Gmail teams.
Calling, SMS, AI and other extra costs
Close has separate billing areas for the CRM plan, telephony usage and AI credits. Its usage-cost guide covers calling, SMS, phone rental and certain AI tools. A seat subscription therefore isn't a complete quote for a calling team's total bill.
Start with expected usage, then check the corresponding rate. Use the countries, number types and features your team will actually use. A generic per-minute example shouldn't become a promise that every call has the same cost.
Calling minutes and premium phone numbers
Close charges for calling based on usage and charges for rented phone numbers separately. Its pricing page says most outbound calls are around $0.02 per minute and numbers start at about $1 a month. The official help guide explains that rates vary by country and number type.
For an illustration, 5,000 minutes at a $0.02 rate would add $100 before number rental and other charges. That's a calculation using an example rate, not a universal calling quote. Price your actual calling pattern before approving the budget.
Call recording and retention also matter to the plan choice. Recordings appear on the Lead page, according to the pricing comparison, which lists 30 days of retention for Essentials, 90 days for Growth and unlimited retention for Scale. Decide how long your team needs those recordings before choosing a tier.
Close's routing guide describes lead based call routing and phone menus. A premium number can use a lead's status or owner field to route the inbound call. That helps connect the caller with the relevant sales reps, while usage remains a separate billing question.
SMS and US registration
SMS charges depend on usage, including the number of message units. A long message can consume more than one unit. Country and number rules also affect whether a particular sending setup is supported.
Close's official usage guide states that sending business SMS to US numbers requires A2P 10DLC registration. Registration means the carrier-facing approval process for this type of messaging, and it can add fees. Include those applicable charges when SMS is part of your outbound sales process.
Email, calling and SMS belong to different billing questions. Having SMS functionality in a plan doesn't mean unlimited free text messages. Check the current usage rate and registration requirements for the destination you need.
Included AI credits and Chloe
Every current Close plan includes access to Chloe and a base allocation of AI credits. The AI-credit guide explains that credits are pooled across the account, reset monthly and don't roll over. Additional credit subscriptions are available when the included pool doesn't cover your use.
Solo includes 500 credits a month. Essentials provides 1,000 per user, with a pool capped at 10,000 a month. Growth provides 1,500 per user capped at 15,000, and Scale provides 2,000 per user capped at 20,000.
That cap matters at twenty users. Twenty Essentials users still share at most 10,000 included credits rather than 20,000. Count the account-level limit when comparing the higher seat bill with the AI work your team expects.
Close describes Chloe as an AI sales agent that calls leads, qualifies prospects, books meetings and updates CRM records. The agent can conduct real qualifying conversations and send the results into the CRM. Those AI voice-agent calls use both AI credits and telephony charges, according to the credit guide.
AI features and power dialer access serve different jobs. One handles qualifying calls, while another helps a human rep work through a list. Decide which automation tools your team needs before assuming that every automated call and follow-up message uses the same plan allowance.
Call Assistant and additional organizations
Close's Call Assistant guide prices that transcription and summary add-on at $50 a month plus $0.02 per recorded minute. It is billed as telephony usage and doesn't consume the plan's monthly AI credits. The fixed fee is charged once per billing account, including linked organizations.
At 5,000 transcribed minutes, that example add-on cost would be $150: the $50 fee plus $100 of minute charges. Ordinary calling charges still apply separately. Don't count the transcript feature as automatically covered by the base seat rate.
The pricing page also lists additional organizations at $50 per organization per month. Growth and Scale include one free secondary organization. That organization fee is different from the Call Assistant fee even though both use a $50 figure.
Build a complete first-year estimate
For ten Essentials seats on annual billing, start with the $4,200 base subscription. Add expected phone rental, calling, SMS, applicable registration and optional AI or transcription spending. Add migration and configuration costs only if your team actually incurs them.
Separate one-time work from recurring charges. Import preparation may happen once, while usage and seat fees recur. Keeping each line separate makes renewal easier to estimate when headcount or calling volume changes.
Close CRM review: is it worth it?
Close suits sales teams that work across email, outbound calling and SMS. Its built-in communication tools keep those channels beside contacts and leads. Growth and Scale add capabilities for teams that need configured automation, dialing and controls.
For a calling team, compare Close with the full cost of separate tools doing the same jobs. A higher seat rate can cover several regular activities. The useful comparison is the required workflow and complete bill, not the number of feature labels.
What email-first teams should evaluate
A team mainly selling through existing email conversations should check how much of Close's communication bundle it will use. Essentials still costs $35 per user per month on annual billing even if people rarely call. Usage-based calling charges arise when the team uses those services.
Close's two-way email sync, history and follow-up reminders can still be useful for those teams. Test how a new conversation becomes a contact or lead, how deals get updated and how the manager checks a next step. Distinguish communication capture from the complete pipeline record.
The question isn't whether built-in calling is good or bad. It's whether that work is part of your sales process and which plan supports the required follow-ups. Choose the tier around regular use rather than hypothetical future volume.
Setup and the people using it
Close's pricing page lists built-in importers for selected CRMs and spreadsheet imports. Those data import tools can help carry existing data into the account. Check record mapping and owners before treating the import as a finished setup.
The official pipeline guide describes customizable stages and a drag-and-drop opportunity view. Reps can track deals through their pipeline, and managers can inspect conversion and sales velocity in the Opportunity Funnels Report. These sales insights depend on the stages and confidence values the team chooses.
Close also offers a mobile app for iOS and Android, as its comparison page confirms. Test the key features your reps need away from their desks. A desktop workflow and a mobile workflow should both be checked before rolling the CRM software out to the team.
Configured workflows also need conditions and actions chosen by the team. Reps and managers should test a normal record together, including automated follow-up messages. Verify that the result reaches the right contact and that everyone can explain what changed.
Check multiple business functions separately when budgeting for a sales CRM. If your process also needs marketing automation, define the required marketing tools instead of assuming that bulk sales email covers the job. Price the separate tools only after checking the features and integrations you need.
Agencies evaluating separate client pipelines should also check the additional-organizations allowance. Growing teams can compare that allowance with how they need to divide client data and access. The support team can clarify the account configuration before an agency treats it as a complete subscription quote.
Close doesn't list a permanent free plan on its current pricing page. It offers a 14-day trial with no credit card required, and a 30-day money back guarantee after purchase. Those are different offers, so check the trial and purchase terms separately.
Read CRM adoption for the practical problem behind records that stop reflecting real selling. Automation can support a process, but the buying test remains useful and current information. Avoid assigning an invented productivity gain to any plan.
A simpler, cheaper option: Ask Quokka
Ask Quokka is built for B2B teams of about 5 to 20 people selling through Gmail and Google Workspace. It builds the sales pipeline from connected Gmail and Google Calendar: deals, contacts, companies, values, next steps and promises. Nobody has to type sales notes into it.
Each fact has a source you can open. A manager can check the email sentence behind a value or promised next step. The forecast shows the deals and amounts included, so the number has a visible basis.
| Selected plan | 5 users, monthly equivalent | 10 users, monthly equivalent | 20 users, monthly equivalent |
|---|---|---|---|
| Ask Quokka, Our pick | $49 | $49 | $49 |
| Close Essentials, annual billing | $175 | $350 | $700 |
| Close Growth, annual billing | $495 | $990 | $1,980 |
Get started free. Free for everyone during the current promotion. Normally $49/month for your whole team. No card, subscription or trial expiry.
Ask Quokka's Today view ranks deals that need attention and explains why. It can surface quiet deals, promises owed to customers and declined meetings. Its follow-up drafts stay in the right thread, and you edit, approve and send them from your own mailbox.
Managers see deals and results by owner. Ask Quokka can import closed-deal history from a CRM CSV export, with undo available within 48 hours. See Ask Quokka pricing and Every fact needs a receipt when evaluating its flat workspace offer.
FAQ
Is Close.com a CRM?
Yes. Close is a sales CRM with contacts, leads, opportunities and built-in email, calling and SMS. The current plans add different levels of automation, dialing and access control.
Is Close a good CRM?
Close suits sales teams working across calls, email and SMS. Essentials covers team communication, while Growth adds workflows and a power dialer. Compare those capabilities with the separate usage bill and your team's normal sales work.
How much does a CRM cost?
For Close, a team starts at Essentials: $35 per user per month billed annually, or $49 billed monthly. Ten annual Essentials seats cost $4,200 a year before extras. Ask Quokka costs $49 a month for the whole workspace, with unlimited users.
How can I cancel my Close CRM subscription?
Close's pricing FAQ says monthly subscriptions can be canceled at any time. Annual-plan cancellations and downgrades take effect at the end of the billing term. Review your account's renewal details before treating cancellation as an immediate end to the annual commitment.
Try Ask Quokka free
Ask Quokka keeps your pipeline current from connected Gmail and Google Calendar. Get started free. Free for everyone during the current promotion. Normally $49/month for your whole team. No card, subscription or trial expiry.